The Lash And Nail Academy
Beyond The Treatment Room
Beyond The Treatment Room
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The Beauty Business Diversification Programme
Your beauty expertise is worth more than the appointments you take.
You've invested in your skills, built your experience and developed knowledge that has value beyond the treatment room.
But when your income depends on how many clients you can physically fit into your diary, there is a limit to how much you can grow.
What if you could use what you already know to create additional opportunities?
Beyond the Treatment Room is a six-week guided programme created for established beauty professionals who want to explore new ways to develop their businesses, share their expertise and create additional income opportunities — without necessarily adding more treatment hours.
DISCOVER WHAT'S POSSIBLE BEYOND THE TREATMENT ROOM
During this programme, you'll explore five different business pathways:
✨ Digital Education & Products
Explore online courses, mini-courses, educational guides, workshops and memberships.
✨ Events & Masterclasses
Discover opportunities to share your knowledge through in-person or online events, workshops and masterclasses.
✨ Mentorship & Professional Services
Explore how your experience could be used to guide, support and assist other beauty professionals.
✨ Professional Education & Teaching
Discover opportunities to teach, train and help develop the next generation of beauty professionals.
✨ Industry Partnerships & Collaborations
Explore ways to connect with relevant brands, businesses and industry professionals to create mutually beneficial opportunities.
You don't have to pursue all five. Together, we'll explore the possibilities and help you identify a direction that aligns with your strengths, experience and goals.
WHAT'S INCLUDED IN YOUR SIX-WEEK PROGRAMME?
✔ Six weeks of guided programme content, released progressively.
✔ Weekly live group coaching calls where you can ask questions, gain clarity and learn alongside other beauty professionals.
✔ Replay access to group coaching calls if you cannot attend live.
✔ Individual support to help you navigate your ideas, challenges and next steps.
✔ Practical activities and exercises to help you identify and develop your opportunities.
✔ Access to a private programme community.
✔ A structured 90-day growth plan to help you move forward after the programme.
YOUR SIX-WEEK JOURNEY
WEEK 1 — DISCOVER THE POSSIBILITIES
Understand the different ways beauty professionals can build beyond treatment appointments and explore the five business pathways.
WEEK 2 — FIND YOUR DIRECTION*
Identify your strengths, experience and opportunities. Begin narrowing down the pathway that makes sense for you.
WEEK 3 — DEVELOP YOUR OFFER
Turn your chosen direction into a clear offer designed for a specific audience.
WEEK 4 — BUILD THE FOUNDATIONS
Explore pricing, costs, delivery, customer experience and the systems needed to support your offer.
WEEK 5 — POSITION & MARKET YOUR OFFER
Learn how to communicate your value, position your offer and reach potential customers.
WEEK 6 — PLAN YOUR NEXT CHAPTER
Bring your ideas together and create a practical launch preparation and 90-day growth plan.
DESIGNED AROUND YOUR EXISTING BEAUTY BUSINESS
You don't need to stop seeing clients or put your current business on hold.
The programme is designed to fit around your existing appointments and personal commitments.
Work through the learning material at a time that suits you. Join the weekly group coaching calls live where possible, or catch up with the replays. You'll also have individual support as you work through your own business direction.
WHO IS THIS PROGRAMME FOR?
This programme is ideal for established beauty professionals who:
- Have practical skills, knowledge or experience they want to build on.
- Want to explore opportunities beyond providing treatments.
- Are interested in teaching, creating digital products, mentoring or collaborating.
- Want to develop additional income opportunities without relying solely on more client appointments.
- Are ready to approach their next stage of business growth with intention.
You do not need to have a fully developed idea before joining. The programme is designed to help you explore the possibilities and develop your direction.
FOUNDING COHORT ENROLMENT
The first 20 members can join Beyond the Treatment Room at the special founding investment of R899.
The standard programme investment will be R2,499 for future enrolments.
FOUNDING MEMBER PRICE: R899 ONCE-OFF
Programme begins: Monday, 9 November 2026
Limited to 20 founding members.
YOUR ACCESS BEGINS AFTER ENROLMENT
Once enrolled, you'll receive your welcome information and access to the private programme community, along with your initial orientation and first activity.
The remaining programme content will be released progressively over the six-week journey.
Your experience is an asset. Let's explore what else you can build with it.
Enrol today and take the first step beyond the treatment room.
Please note: This is a professional development and business-building programme. Business and income outcomes vary according to individual circumstances, market conditions and implementation. No specific income or financial result is guaranteed.
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